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Southeastern Jewelers Inc.

Southeastern Jewelers Inc. Provides Beautiful Engagement Rings and Wedding Jewelry

What We Do

Southeastern Jewelers offers more than 150 years of combined experience in providing quality jewelry to customers in Birmingham and the surrounding areas. From wedding and engagement rings to diamonds and watches, we carry a large inventory of pieces from top-notch brands to fit your taste and style. In addition, we offer jewelry appraisals and repairs. Come to us for quality craftsmanship and superior service.

Call Southeastern Jewelers at (205) 208-0316 today, and let our professional jewelers assist you with your purchase.

Southeastern Jewelers
is a family-owned business, operating since 1952. We have a full-service shop and retail showroom which both contribute to our excellent reputation for providing beautiful engagement rings, watches, diamonds and more. For more information about our high-quality jewelry, call us at (205) 208-0316 today. Southeastern Jewelers: A southern girl's best friend.


  • Family Owned and Operated Since 1952
  • More than 150 Years of Combined Experience
  • Full-Service Shop
  • Beautiful Retail Showroom
  • Superior Service
  • Quality Craftsmanship
  • Wonderful Reputation

Also serving Birmingham, Hoover, Mountain Brook, Pelham, Homewood, Alabaster, Vestavia Hills and Calera

Our Commitment

Our goal is to run our business based on the basic, old-fashioned idea to treat others the way we would want to be treated.

Products and Services

  • Jewelry
  • Jewelry Repair
  • Engagement Rings
  • Wedding Rings
  • Diamonds
  • Watches
  • Jewelry Appraisal
  • Watch Repair
  • Jewelry Design and Customization


  • Simon G
    • Bridal Line
    • Earrings
    • Bracelets
    • Necklaces
  • Arista
    • Sterling Silver Fashion
    • Collegiate Fashion
  • Bulova
    • Watches
  • Princess Jewelry
    • Vintage-Style Engagement Rings
    • Right Hand Rings
    • Wedding Bands
  • Luminox
    • Watches
  • Scott Kay
    • Bridal Line
    • Sterling Silver Fashion Line
  • Paradise Designs
    • Rings
    • Necklaces
    • Earrings
    • Bracelets

Does Southeastern Jewelers send out jewelry for repair?

No, Southeastern Jewelers prides itself of providing on-site jewelry repair. With six trained jewelers on staff full-time, we do all jewelry repairs in our store. Your items are locked in the safe after business hours, and fall under our insurance while the items are in our possession.

How long do repairs take once I drop my jewelry off?

Typically, the repair turnover time is one week. This gives us time to get your jewelry worked into the job load, order any necessary parts, refinish and polish your piece. In some cases, repairs can take a while if extended work is necessary or if parts are on backorder from a vendor. In cases like these, we do apologize and promise to get the work finished as quickly as possible.

Does Southeastern Jewelers have a watch repairman in the store?

Unfortunately as things have become so "replaceable", watchmaking is a dying art. However, Southeastern Jewelers is proud to have two wonderful watch repairmen that perform all maintenance services, repairs and restorations. We do send watches to the repairmen and this does take longer than the typical one-week turnover time (usually 2-3 weeks).

Do I need to call the store and check to see if my jewelry is ready?

While you are more than welcome to call and check the status of your work, it is not necessary as Southeastern Jewelers will always call as soon as your work is complete. This way, if the work is complete before the promised date (usually one week), you will be able to pick up your jewelry a little early!

Is Southeastern Jewelers available on Sundays?

Southeastern Jewelers is never available on Sunday (yes, even on Christmas Eve we remain closed). As we are proud that we are a family-owned business, we close on Sundays so that all employees are able to spend time with their families and participate in any and all religious activities.

Is Southeastern Jewelers able to switch the battery in a watch?

Yes, we are able to provide and change a watch battery while you wait. We are also happy to remove links from watches while you wait for an additional charge.

How much does an appraisal usually cost?

Appraisals are always offered free of charge for any and all items bought at Southeastern Jewelers. The charge for items that were not purchased from Southeastern Jewelers is a minimum of $50.00. However, this is not per item. The price begins at $50.00 and increases depending on the quantity of items and the projected time it will take to appraise each item. *Note: In order to get an estimated cost of an appraisal, it is a must to bring in the pieces you wish to be appraised.

If I purchased a ring somewhere else and I need it sized sooner than the typical one-week turnover time, is that possible?

This is possible in most cases. However, it completely depends upon the jewelers' work load that day. There is an additional "rush" charge added to the regular labor fee. *HINT: If you find yourself in this situation, the chances for same day service is extremely better if you call earlier. All same day services are worked in on a "first come, first serve" basis.*

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Call Us

(205) 208-0316

Business Hours

Monday 10:00AM - 6:00PM CST
Tuesday 10:00AM - 6:00PM CST
Wednesday 10:00AM - 6:00PM CST
Thursday 10:00AM - 6:00PM CST
Friday 10:00AM - 6:00PM CST
Saturday 10:00AM - 5:00PM CST
Sunday Closed

Payment Options

Personal Check, Financing Available
Visa Mastercard Amex